For this year’s DTC National Advertising Awards, DTC Perspectives has two Delegate’s Choice Awards. Vote now for your choice of Gold, Silver, and Bronze winners for the Delegate’s Choice: Best Brand and Delegate’s Choice: Best Disease Education.
All Gold, Silver, and Bronze winners will be revealed during the Ad Awards dinner on April 17th , sponsored by Health Monitor Network, as a part of the DTC National Conference. If you have any questions regarding our awards, please contact Jennifer Kovack (Jennifer@dtcperspectives.com).
Voting is now closed. Thank you!
Delegate’s Choice: Best Disease Education
If a disease education campaign was named a finalist in at least three of the Ad Awards categories, they were deemed eligible for the Delegate’s Choice Award. Below is a link to the website as an example of their creative. When casting your votes, you may factor in any and all campaign elements you have seen in-market in the past year (eg, TV commercials, print ads, etc).
| Disease State, Condition, or Program Name | Manufacturers & Agencies | Creative Example |
| Eczema | Regeneron & Sanofi Genzyme / Arnold Worldwide & MicroMss Communications, Inc. |  |
| Endometriosis: SpeakENDO Campaign | AbbVie / FCB Health New York, An FCB Health Network Company & Intouch Solutions |  |
| HIV | Gilead Sciences / Digitas Health |  |
| HPV | Merck / Publicis (formerly) |  |
| Meningitis B | GSK / Grey Global & Weber Shandwick |  |
| Sickle Cell Disease: Generation S | Novartis / Havas Health & You |  |
| Skin cancer (melanoma): The Melagnomes | CultHealth / In-house |  |
| Type 2 Diabetes and Cardiovascular Disease: Don’t Miss A Beat | Boehringer Ingelheim / Assembly & Evoke |  |
| Whooping Cough | GSK / Grey |  |
Delegate’s Choice: Best Brand
If a disease education campaign was named a finalist in at least three of the Ad Awards categories, they were deemed eligible for the Delegate’s Choice Award. Below is a link to the website as an example of their creative. When casting your votes, you may factor in any and all campaign elements you have seen in-market in the past year (eg, TV commercials, print ads, etc).
| Brand | Manufacturers & Agencies | Creative Example |
| Aimovig | Amgen & Novartis / Arnold Worldwide |  |
| Botox (Cosmetic) | Allergan / AbelsonTaylor & FCB Health |  |
| Brilinta | AstraZeneca / Patients & Purpose, Publicis New York |  |
| Chantix | Pfizer / VMLY&R, GHG |  |
| Cosentyx | Novartis / Hill Holliday Health & Starcom |  |
| Entresto | Novartis / McCann Health New York & BCW |  |
| Eucrisa | Pfizer / FCB Health New York, An FCB Health Network Company & EngagedMedia |  |
| Eylea | Regeneron / Intouch Solutions and Dadomani/19 Below/South |  |
| Myrbetriq | Astellas Pharma US, Inc. / Pathway Group LLC, FCB Health, Katalyst and Wellspring Communications, Inc. |  |
| Otezla | Celgene / Evoke New York |  |
| Ozempic | Novo Nordisk / CultHealth & Hyperpointe |  |
| Prolia | Amgen / FCB Health NY, An FCB Health Network Company & TEN Health |  & Prolia.com |
| Tecfidera | Biogen / Patients & Purpose and GCI Health |  |
| Trintellix | Takeda & Lundbeck / McCann Health New York, Klick Health, Allazo, Pleio |  |
| Verzenio | Eli Lilly & Co. / Grey |  |