Managing Director, Republica Havas Health
Vanessa brings over 15 years of multicultural consumer brand marketing experience to her role as Managing Director of Republica Havas Health, Havas Health & You’s NMSDC minority-certified health equity and cross-cultural health & wellness marketing partner in the U.S. Vanessa, a boomerang, rejoined Republica Havas Group in 2019 to lead our growing health and wellness team.
Her passion for health is fueled by creating true impact in underserved communities while supporting brands focus on reducing healthcare disparities within culturally diverse and underserved communities.
Throughout her career, she has been a strategic business partner to numerous Fortune 500 brands in the U.S., Europe, Latin America, and the Caribbean. She was the global and national business consumer lead for clients such as KFC, General Mills, the Miami Marlins, Nestlé, COPA Airlines, Florida Blue and PepsiCo.
She brings a proven track record of business growth through cross-cultural strategic partnerships with healthcare clients like, Boehringer Ingelheim, Lilly, Amgen, Biogen, Sanofi, Regeneron, AbbVie and Pfizer, to name a few.
Vanessa earned her bachelor’s in Advertising Communications in Universidad IberoAmericana in the Dominican Republic where she was born. She continued to earn her master’s degree in Global brand communications from the Istituto Europeo di Design in Milan, Italy, where she lived for five years.