DTC National Moves to Hoboken NJ and Changes Dates to September 29 – October 1, 2020

We hope you are staying well. Because the city of Boston has cancelled all large group events until at least Labor Day, we have been forced to move the date and location of the DTC National Conference to the EnVue, Autograph Collection Hotel in Hoboken, New Jersey on September 29 – October 1, 2020. It is our hope that this event will make travel easier for many of our attendees while also giving things a bit more time to normalize.

The health and safety of our attendees is of upmost importance to us and we will be taking all mandated precautions to ensure your safety as an attendee when this event takes place. We will be following all CDC and state guidelines and will keep attendees up to date on any requirements (masks, social distancing, temperature checking, attendance limits, etc) that will be necessary at the event as they are made available. 

We apologize for the inconvenience. If you have registered for any part of the event prior, you will automatically be reticketed for the same at the new event and dates. New info on booking hotel rooms through the block will be available shortly or you can make reservations directly with the hotel at https://www.marriott.com/hotels/hotel-rooms/lgaaw-envue-autograph-collection/

Please update your calendar with the new DTC National dates. A new schedule and speaker list will be posted ASAP as we can. We again thank you for working with us during this challenging ongoing process and will be excited to finally provide you some great live content in 2020 and a whole new, expanded experience at our 2021 DTC National.


About DTC National

The 20th Annual DTC National is returning August 20-21, 2020 and will provide the latest insights, research and case studies on all aspects of DTC (direct-to-consumer) pharmaceutical marketing. Hundreds of industry members will participate at this thought-provoking and fun event – becoming better equipped for the future of consumer healthcare marketing. This year’s agenda will include a broad coverage of topics as well as three thematic modules – TV & Print, Campaign Launches, and Digital & Social Media. Each thematic module will provide well-rounded coverage in key areas important to DTC marketers. Additionally, the agenda will feature presentations focusing on improving media efficiencies, driving brand engagement, strengthening the doctor-patient conversation, and innovative case studies. UNIQUE FEATURES OF THE DTC NATIONAL:

  • Largest annual conference focuses solely on direct-to-consumer Rx marketing
  • Features three of the industry’s favorite awards – The DTC National Advertising Awards, the DTC National Hall of Fame, and the DTC Perspectives Top 25 Marketers Award
  • Conference is designed around cutting edge content and vetted by prestigious conference board
  • Two-decade long reputation as “The Leading Forum for DTC Thought Leaders”

Cancellation Policy

Conference fees are fully refundable up to 60 days prior to conference start. Between 60 and 30 days prior to conference start, 50% is refundable. Within 30 days prior to conference start, no refunds can be given. However, attendees who cancel within 30 days prior to conference start will receive a credit good for one calendar year to use at any DTC Perspectives events or online classes.

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